{"id":3266,"date":"2022-07-14T08:15:45","date_gmt":"2022-07-14T08:15:45","guid":{"rendered":"https:\/\/sdmotors.sg\/the-drive-hive\/?p=3266"},"modified":"2024-03-25T09:05:23","modified_gmt":"2024-03-25T09:05:23","slug":"celebrating-peugeot-a-french-lion-in-the-lion-city","status":"publish","type":"post","link":"https:\/\/sdmotors.sg\/the-drive-hive\/celebrating-peugeot-a-french-lion-in-the-lion-city\/","title":{"rendered":"Celebrating Peugeot &#8211; a French Lion in the Lion City"},"content":{"rendered":"<h3><em>Bonne f\u00eate nationale!<\/em><\/h3>\n<p>Bastille Day, or the French National Day, falls on 14 July, and this year also happens to be the 210th anniversary of French automobile brand, Peugeot.<\/p>\n<p>Known for its stylish and well-crafted cars, Peugeot is the world\u2019s second oldest car manufacturer and the oldest continuous car brand. Today, it is also Europe\u2019s second best-selling car brand.<\/p>\n<p>It had humble beginnings when brothers, Jean-Pierre II and Jean-Fr\u00e9d\u00e9ric Peugeot, inherited a coffee mill from their father. In 1810, they converted the mill into a steel foundry, crafting a variety of goods from coffee grinders, saws and umbrella frames to bicycles.<\/p>\n<p>The famous lion symbol associated with the brand started appearing in 1847. \u00a0The lion\u2019s sharp teeth symbolise the strength and sharpness of the products. Over the past two centuries, this logo has undergone a number of changes to reflect the evolution of the brand. The latest update to the logo was in 2021 \u2013 a coat of arms adorned with a lion\u2019s head \u2013 and is meant to signify the brand\u2019s upmarket shift.<\/p>\n<p>In Singapore, Peugeot has been represented by sole distributor AutoFrance (a division of <a href=\"https:\/\/sdmotors.sg\/the-drive-hive\/about-us\/performance-motors-ltd\/vantage-automotive-limited\/#business\">Vantage Automotive Limited<\/a>) since 2000. It continues to hold its own as a popular European car brand in a crowded market \u2013 thanks to its design flair and dependability.<\/p>\n<p>Let\u2019s look at Peugeot\u2019s history from the late 1880s when it pivoted to the car manufacturing business, led by Armand Peugeot, grandson of Jean-Pierre.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>It&#8217;s Bastille Day! We turn our attention to Peugeot, the French car brand, which is the world\u2019s second oldest car manufacturer and the oldest continuous car brand.\u2026<\/p>\n","protected":false},"author":2,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"single-post-article4.php","format":"standard","meta":{"_jetpack_memberships_contains_paid_content":false,"footnotes":"","_links_to":"","_links_to_target":""},"categories":[18,1],"tags":[184,53,34,44,49],"class_list":["post-3266","post","type-post","status-publish","format-standard","hentry","category-electromobility","category-stories","tag-history","tag-peugeot","tag-stories","tag-suv","tag-voices"],"acf":{"post_image_or_video":"image","post_image":3493,"post_video":null,"post_tag":"#VOICES","post_meta":[{"meta_text":"14 JUL 2022"},{"meta_text":"3 min READ"}]},"jetpack_featured_media_url":"","jetpack_sharing_enabled":true,"_links":{"self":[{"href":"https:\/\/sdmotors.sg\/the-drive-hive\/wp-json\/wp\/v2\/posts\/3266","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/sdmotors.sg\/the-drive-hive\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/sdmotors.sg\/the-drive-hive\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/sdmotors.sg\/the-drive-hive\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/sdmotors.sg\/the-drive-hive\/wp-json\/wp\/v2\/comments?post=3266"}],"version-history":[{"count":42,"href":"https:\/\/sdmotors.sg\/the-drive-hive\/wp-json\/wp\/v2\/posts\/3266\/revisions"}],"predecessor-version":[{"id":3824,"href":"https:\/\/sdmotors.sg\/the-drive-hive\/wp-json\/wp\/v2\/posts\/3266\/revisions\/3824"}],"wp:attachment":[{"href":"https:\/\/sdmotors.sg\/the-drive-hive\/wp-json\/wp\/v2\/media?parent=3266"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/sdmotors.sg\/the-drive-hive\/wp-json\/wp\/v2\/categories?post=3266"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/sdmotors.sg\/the-drive-hive\/wp-json\/wp\/v2\/tags?post=3266"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}